Game Terrace users get more with BigDoor
Posted in: Case Studies on October 5, 2009
Game Terrace needed a way to monetize its extensive library of casual games. BigDoor created a solution in which repeat visitors must take advantage of targeted offers to continue playing games on the site.
It was very important to Game Terrace to keep all of its games free for everyone. BigDoor’s solution allows users the ability to play a couple of games prior to receiving the offer widget, ensuring that visitors are able to experience the site’s value prior to deciding about the offers. The implementation helps introduce casual browsers to the site without alienating them with aggressive marketing techniques. Repeat visitors simply try one offer to have continued access to all of the games.
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